Article Details

Abstract

As an important part of the Beijing-Hangzhou Grand Canal, the Cangzhou section, which has 216 kilometers of canal and accounts for one-seventh of the total length, boasts a wealth of cultural tourism resources that hold immense tourism value. Against the backdrop of the mobile internet era, WeChat mini programs, known for their lightness and convenience, have become an effective tool for promoting cultural tourism. This research develops the Cangzhou Grand Canal cultural tourism system, which provides functions such as attraction introductions, travelogue sharing, reservation services, and route planning through the WeChat mini program, aiming to offer tourists a comprehensive and multi-faceted travel experience. Moreover, the system has a positive impact on promoting local tourism and cultural endeavors, providing a new avenue for the dissemination of cultural tourism along the Grand Canal.

Keywords

Cangzhou Grand Canal; WeChat Mini Program; cultural tourism

References

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Funding

2022 Cangzhou Science and Technology Plan Self Funded Project (222105001)

About the authors

Xing Yangyang (1991-), female, Han ethnicity, from Cangzhou, Hebei Province, lecturer, master's degree, research direction: Internet of Things, artificial intelligence; Corresponding author: Ma Xufeng (1990-), male, Han ethnicity, from Cangzhou, Hebei Province, lecturer, master's degree, research direction: Internet of Things, artificial intelligence, network security.